Financial planning for business owners

Build weath and secure your long-term commercial future.

Reliable solutions for every stage of your business journey

Sun Life aims to empower business owners with a financial plan to help you future-proof your business and personal life goals.

We offer product solutions that address your financial needs at every stage of your business. Sun Life is here to help you through your financial journey.

Start-ups: Personal financial planning

Start-ups are businesses that have been operating for less than five years. Business owners at this stage need to protect themselves with a personal financial plan, which can help them prepare for life’s uncertainties and achieve their life goals such as travel, child’s education, retirement or even generating additional capital.

Is your business in its Start-up years? We got you covered with our B.I.P.s for Start-Ups.

Sun Smarter Life Classic + Money Market Fund

Emergency fund and lifetime protection.

View Money Market Fund here

Your recommended investment counterpart for Smarter Life Classic.

Sun Fit and Well

Lifetime health protection.

Sun Dream Achiever

Care for your child's education.

Growth: Business continuity and succession planning 

In the growth stage, business owners need to consider retirement planning, employee benefits, business continuity, and succession planning.

Sun Life key person insurance video

Key person insurance

1 min 25 sec

For business continuity and succession planning, a business owner may consider getting a key person insurance for key people in the business.

Key person insurance allows a business owner to prepare for the financial costs of losing a key employee such as hiring and training a new employee, signing bonuses and the potential risk of losing large accounts, creditors, and suppliers.

Sun Life buy sell agreement video

Buy-sell agreements

1 min 50 sec

Another way to protect one’s business is through buy-sell agreements where life insurance can be used to fund for buying out the shares of a deceased partner or shareholder.

This way, the remaining partners do not need to shell out a lump sum amount to buy out the shares and the bereaved family gets a fair amount in return.

Sun Life insurance for growing businesses

How are your growth years coming along? Let us help you rise with our B.I.P.s for businesses in the Growth stage such as yours:

Sun Smarter Life Elite

Retire comfortably.

Sun Safer Life

Key employee protection.

Sun MaxiLink Prime

Partner and shareholder protection.

Maturity: Legacy planning

At maturity, a business owner’s financial needs shift to wealth preservation as well as transfer and smooth transition of management and ownership of the business to the next generation. To know more about succession planning, consult with our Family Business and Wealth Advisors. 

After all the hard work, is your business anchored in Maturity as it transitions to the next generation? We can secure your legacy with our B.I.P.s for the founders and pioneers:

Sun Smarter Life Classic

Get exceptional estate preservation.